Walking back in time: The Neandertal Perfume project

By |October 13th, 2015|

London-based Japanese artist and sculptor Kentaro Yamada unveiled his newest, fascinating project: Neandertal Perfume (the official launch is going to take place at Ace Hotel London on the 14 Oct 2015).
Mr Yamada has created two unisex fragrances in collaboration with perfumer Euan McCall and only on Persefume, both Mr Yamada and Mr McCall reveal […]

O’DRIÙ Italian Angel: Fighting perfume by Angelo Orazio Pregoni

By |September 23rd, 2015|

Should we try to look for other forms of artistic expression in the perfumery world? Perfumer Angelo Orazio Pregoni of Italian niche perfume and art house O’DRIÙ and his signature NoUseART movement brings us now quite strong message related to the introduction of his latest fragrance: Italian Angel.

Pregoni recently announced his departure from traditonal […]

Pitti Fragranze 2015 Report Part 1: Tour into the UNSCENT LAND

By |September 16th, 2015|

Persefume is starting coverage of of Pitti Fragranze 13 which took place between 11-13 September 2015 in Florence. Our detailed reports will include impressions from the main and additional events, new launches, short interviews, some unofficial sneak peeks and much more. Come back this and next week to read our next articles!

In the Part 1: […]

O’DRIÙ MILANO RE_VELACIÓN Performance: To Reveal or to Re-veil? (NSFW)

By |June 30th, 2015|

Angelo Orazio Pregoni of Italian niche perfume and art house O’DRIÙ never ceases to amaze us. We had symbolic tree of meat and fish perfumes presented at Esxence 2015, series of performances in the name of NoUseART (Persefume-to be Team even took part in one of them – Captivus) and of course we can […]

“The Synesthesia” exhibition opens tomorrow

By |April 29th, 2015|

Synesthesia project – unique art exhibition curated by Miguel Matos showcasing several paintings by Gabriel Garcia inspired by particular perfumes will launch tomorrow on April 30 at the Miguel Justino Contemporary Art Gallery, Lisbon, Portugal.
Visitiors will have chance to see artwork inspired by following scents:
Aqua Motu, 1993 – Comptoir Sud Pacifique
Enchanted Forest, 2012 – […]

Persefume Exclusive- “Eyes closed in perfume”: Meo Fusciuni at FloraCult

By |April 26th, 2015|

The 6th edition of FloraCult – unique event on nature, the art of gardening and culture is taking place in Rome, Italy between 25 and 27 of April 2015.
Apart of series of lectures, presentations and impressive floral exhibitions, the scented interactive installation dedicated to our olfactory memories is taking place. Talented perfumer Meo Fusciuni together […]

SOTD: Illegal – “Fragrant graffiti for a nicer world”

By |April 4th, 2015|

What could happen if we attach unnamed perfume sample vial to random lamp post or traffic light? What social reaction it would case? Simple, yet great idea called “SOTD: Illegal” brings the answer!

This “perfume guerilla” idea reminds us a bit installations by Alessandro Gualtieri- “The Nose” of Nasomatto, Maria L. and Orto Parisi, however here […]

Scented inspirations- Event:“Lines strategy: group of creative families in an interior”.

By |March 15th, 2015|

Fragrance is an art and scents become inspirations for many creative art projects. This is often the case for Nunzia Garoffolo- Italian fashion lecturer, art curator and blogger from “Fashion Beyond Fashion”, who collaborated with such niche brands as nu_be perfume and Meo Fusciuni.
The newest event curated by talented Nunzia: “Lines strategy: group of creative […]